British billionaire Laurence Graff, the man jewelry business insiders call the new Harry Winston, swears this story is true: A woman and her husband walk into Graff's shop on London's swanky New Bond Street and ask to see the stunning diamond-and-ruby necklace in the window. It's the woman's birthday and hubby wants to buy her a bauble. At $2 million, however, he feels the price is too steep. Instead he offers $1 million and exits the store, giving the jeweler 24 hours to cash the check. Later that day the lady returns with a second man, her lover.
Sunday, July 29, 2007
King of Bling
How a poor boy from London's East End became the most exclusive diamond merchant you've never heard of.
British billionaire Laurence Graff, the man jewelry business insiders call the new Harry Winston, swears this story is true: A woman and her husband walk into Graff's shop on London's swanky New Bond Street and ask to see the stunning diamond-and-ruby necklace in the window. It's the woman's birthday and hubby wants to buy her a bauble. At $2 million, however, he feels the price is too steep. Instead he offers $1 million and exits the store, giving the jeweler 24 hours to cash the check. Later that day the lady returns with a second man, her lover.
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British billionaire Laurence Graff, the man jewelry business insiders call the new Harry Winston, swears this story is true: A woman and her husband walk into Graff's shop on London's swanky New Bond Street and ask to see the stunning diamond-and-ruby necklace in the window. It's the woman's birthday and hubby wants to buy her a bauble. At $2 million, however, he feels the price is too steep. Instead he offers $1 million and exits the store, giving the jeweler 24 hours to cash the check. Later that day the lady returns with a second man, her lover.
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